One of the key elements of any video that you make is finding the right music. However, music can often be the most difficult thing to decide on during the post-production process. Here are some tips that will help you find the right music that you've been looking for to use in your next video.
Find A Reference Track
Sometimes a good strategy is to find a reference track that you like, even though you will never be able to afford to license it. Go through your personal music library and find a music track from your favorite artist that has the energy, instrumentation, and overall feel of what you are looking for. Even though you can't license the track due to your budget, you'll know if that type of track is working well for your video.
Search Stock Music Sites
Most videos end up licensing music from a stock music site, which allows you to purchase the royalty-free rights to use the track in your production. Use some keywords that describe your reference track to start your stock search. This includes the genre, specific instruments that you like, and the mood of the pieces. Is it uplifting, emotional, or dark? These descriptors will help narrow in a stock track that you want to use.
Audition Multiple Tracks
Go with your gut and download anything that you feel may work for your video. You'll then want to audition the tracks in the video editing software by playing them under the piece. The tracks may have an audio watermark on them because you have not paid to license them yet, but it will let you know if the track is working or not.
Find a track that is close, but not quite right? Do some further searching based on the track that you found. For example, look at the composer and see if they have made anything else that you may like. It's possible the stock track came from an album that is grouped with similar songs that have the same feel.
Request Instrument Track Splits
Not liking a certain instrument track in the pieces? Contact the stock music site and ask if it is possible to get the instrument track splits. This can help you remove an instrument that you are not feeling, or actually create a track that builds up and adds the instruments progressively. You may be surprised at how having these track splits can make the song very different. For more information, contact a company near you for business video production services.